Google Tag Manager is a digital marketing feature that allows more interactivity with guests on your page.
As an example, you can set pop-ups triggering based on a guest action on the page or behavior, such as staying more than 5 seconds in one link. The tool is managed through your Google account, and you also need to enter the ID Google Tag Manager on your Stays settings. Follow the steps below:
- Access the [App Center] menu;
- Among the available options, click the arrow next to [Google Tag Manager] and select [Active];
- On the [Google Account] field, select the checkbox next to the blocked field;
- Enter the ID in the field and save the information.
Tip: through the tag manager, you can set and apply tags from Google Ads, Google Analytics, Floodlight and third party. For more information, access the Google support.